Klout Launches New iOS App Geared toward Content Marketers

When Klout debuted its new Web dashboard in February, it launched a tool to help users not only measure their online reputations but improve them, too. Klout’s personalized content stream recommends articles that it thinks your audience would enjoy and helps you share them out over various social networks. Today Klout released a new mobile… Continue reading Klout Launches New iOS App Geared toward Content Marketers

It’s Official: Klout Has Been Acquired for $200 Million

It’s official: social media influence ranking site Klout has been acquired by social customer service company Lithium Technologies. The deal is a mix of cash and Lithium private stock valued at nearly $200 million, Fortune reports. We reported last month that the acquisition was in the works, though it was only valued at $100 million… Continue reading It’s Official: Klout Has Been Acquired for $200 Million

Klout Introduces Personalized Scheduling and Topic Filtering

It’s been a busy few days for Klout, which recently pivoted as a content curation tool before being acquired by Lithium Technologies. The new Klout suggests content users may be interested in and provides tools for scheduling this content to be published to your social media audiences. But when it comes to achieving maximum engagement,… Continue reading Klout Introduces Personalized Scheduling and Topic Filtering

Klout to Be Acquired by Social Customer Service Company Lithium Technologies

After launching a content recommendation and sharing tool within its service, Klout is set to be acquired by social customer service company Lithium Technologies. The deal is “signed but not closed,” according to Re/code, and amounts to at least $100 million dollars worth of cash and Lithium private stock. Klout is a Web service and… Continue reading Klout to Be Acquired by Social Customer Service Company Lithium Technologies

Klout Is Now a Content Marketing Tool

Klout has yet again updated and changed things around a bit. This time, however, the changes are more than just cosmetic. Klout’s new dashboard lists Web content that users may be interested in. Users can share this content via Facebook or Twitter and even schedule the content to be shared at a specific time, similar… Continue reading Klout Is Now a Content Marketing Tool

Are You Adddicted to a Number?

Are you addicted to social media? Let’s be honest with ourselves. How many hours a day are you on the internet? Out of those hours, how many hours are you spending on social media platforms? I am starting to see plenty of articles that are including social media addiction as part of the reason for marriages… Continue reading Are You Adddicted to a Number?

How the Klout Score is Calculated

A lot of people complain about the lack of transparency and inaccuracy of Klout because they have no idea how the Klout score is calculated. In Klout’s defense, Klout has dramatically improved its transparency. Klout now shows your past interactions from your social networks that contribute to your score. As with most things in life… Continue reading How the Klout Score is Calculated

How to Expand Your Influence as a New Klout Expert in Bing Search

Today, Klout has released a preview of Klout Experts, a way for people to share their passions and expertise with the world. Klout is now expanding on its recent partnership with Microsoft’s Bing, bringing influencers’ input to the forefront of search results. Now people searching for answers or help to common questions, will be able… Continue reading How to Expand Your Influence as a New Klout Expert in Bing Search