Join Us for the Release of DashBurst.com and at SXSW – Las Vegas

Meet DashBurst: A new multimedia web experience, social network and blogging platform. Today we are excited to open up our beta to the public. You can register here!     Use DashBurst to explore and share new photos, videos, audio files, articles, infographics, documents, and any other digital content with just one simple Burst! Get… Continue reading Join Us for the Release of DashBurst.com and at SXSW – Las Vegas

Five Ways to Promote Your Webinar

When it comes to putting a webinar together, the most important step is publicizing when it’s going to happen. If you don’t promote it properly, very few viewers will tune in – essentially making your efforts worthless. Though it’s no secret that self-marketing can be difficult, here are five surefire ways to promote your webinar.… Continue reading Five Ways to Promote Your Webinar

5 Reasons Why Pinterest is the Perfect Answer for Your Apparel Business

Social media is probably the best thing that has happened to businesses of all shapes and sizes. The viral nature of social media, along with the possibility of community and relationship building is an awesome deal that no business can afford to ignore. E-commerce stores that specialize in apparel are no exception. You already know… Continue reading 5 Reasons Why Pinterest is the Perfect Answer for Your Apparel Business

Do Hashtags Increase Viral Reach on Facebook? [REPORT]

In June, Facebook introduced clickable hashtags into its posts. Though some seemed to laugh at the idea, advising Facebook to leave the hashtags to Twitter, the move signaled Facebook was beginning to compete with other social networks as a source of news and trending topics. With all this hype around the success of the Facebook… Continue reading Do Hashtags Increase Viral Reach on Facebook? [REPORT]

A Battle of Creativity: Guerrilla vs. Traditional Marketing Tactics

An interesting development in marketing is the story of the Médecins du Monde, or MDM for simplicity (and pronounceability). MDM is a French non-governmental humanitarian aid organization with focus on providing help to the most vulnerable members of society. In late 2005 MDM wanted to draw attention to the condition of the homeless on the… Continue reading A Battle of Creativity: Guerrilla vs. Traditional Marketing Tactics

A Useful Idea For Social Media Psychology

I’m assuming that since you’re reading this you’re probably a marketer of some kind, using social media as a means of transport to your next sale or follower, and that’s great!  With the ever evolving, and sometimes revolving, door of social media, it’s good to know what you’re doing in this arena. But I’ve noticed… Continue reading A Useful Idea For Social Media Psychology

How the Klout Score is Calculated

A lot of people complain about the lack of transparency and inaccuracy of Klout because they have no idea how the Klout score is calculated. In Klout’s defense, Klout has dramatically improved its transparency. Klout now shows your past interactions from your social networks that contribute to your score. As with most things in life… Continue reading How the Klout Score is Calculated

An Unknown Corporation Has Been Collecting Information About You – Soon You’ll See What They Know

There is a giant corporation you’ve probably never heard of that’s been collecting your personal information for years. And it has nothing to do with Prism. In fact, your call logs and social media history, information allegedly collected by Prism, is chump change compared to the data this corporation has stored about you – legally. This… Continue reading An Unknown Corporation Has Been Collecting Information About You – Soon You’ll See What They Know