Anti-Corporate Banksy Inspired Comic Art

From the Internet to public billboards, corporate advertising is everywhere you look. Advertisers use sophisticated technology to track and study your behavior to pressure you with ads you are most likely to react to. The way infamous street artist Banksy sees it: They owe you. Are you tired of seeing over-the-top advertising? Comic by Zen… Continue reading Anti-Corporate Banksy Inspired Comic Art

How to Recover Lost Advertising Revenue with PageFair

Do you run a blog? Did you know that 23% of your visitors are likely to be blocking your ads via some sort of plugin? That can result in some hefty losses, costing companies hundreds of thousands of dollars each year. Worse for large publishers is that the average adblocking rate is growing at 43%… Continue reading How to Recover Lost Advertising Revenue with PageFair

How Many Bots Visit Your Site Each Day? White Ops Startup Wants to Help Filter Botnet Traffic

Did you know that an estimated 36% of internet advertising is spent on fraudulent traffic or bots? According to security firm Solve Media, these zombie computers simulating real traffic cost advertisers about $10 billion last year alone. Now a new startup called White Ops believes they’ve found a way to decipher and filter real traffic… Continue reading How Many Bots Visit Your Site Each Day? White Ops Startup Wants to Help Filter Botnet Traffic

What if a Third of Internet Ad Traffic Was Fraudulent? Wait – It Is

In 2013, marketers dropped a record $42.8 billion on internet advertising according to the trade group Interactive Advertising Bureau. To put that into perspective, during the same year, only about $40 billion was spent on broadcast television ads. But here’s the kicker: an estimated 36% of the billions spent on internet advertising is the result… Continue reading What if a Third of Internet Ad Traffic Was Fraudulent? Wait – It Is

Stuck in Neutral on the Information Superhighway

In a split decision last week, the FCC voted to move forward with its net neutrality proposal. While the proposal doesn’t permit internet service providers (ISPs) to slow down service, the wording leaves room for ISPs to guarantee faster traffic for those who pay more. For some, the two are essentially the same: they still… Continue reading Stuck in Neutral on the Information Superhighway

Soccer Fanatics Are About to Fill Your News Feed With World Cup Chatter [CHART]

The 2014 FIFA World Cup is fast approaching and, like it or not, your Facebook News Feed is about to be filled with posts by soccer fanatics. According to data recently released by Facebook, 500 million of Facebook’s 1.2 billion users are soccer fans. Of those, some 48.9 million fans live in the U.S, ranking… Continue reading Soccer Fanatics Are About to Fill Your News Feed With World Cup Chatter [CHART]

Now All Developers Can Apply for $30K Worth of Free Growth Tools from Facebook’s FbStart Program

At its f8 conference in April, Facebook launched a FbStart, a new program aimed to help startups grow by offering free Facebook advertising and free access to tools for product testing, recruiting and more with a value as high $30,000. Though the program was originally only offered to developers who attended f8, Facebook’s developer conference,… Continue reading Now All Developers Can Apply for $30K Worth of Free Growth Tools from Facebook’s FbStart Program

Reddit Founder Alexis Ohanian Plasters DC With Net Neutrality Ads Ahead of FCC Vote

The FCC is two days away from unveiling its new proposed net neutrality rules, and Reddit founder Alexis Ohanian will stop at nothing to stop a bad ruling. Through a crowdfunding campaign on Crowdtilt, Ohanian raised over $20,000 to place ads around Washington, DC to speak out against selective fast tracked internet service. Placed in… Continue reading Reddit Founder Alexis Ohanian Plasters DC With Net Neutrality Ads Ahead of FCC Vote