3 Ways to Make Sure Your Social SEO Skills Are up to Snuff

At the end of last year, Google unveiled the Hummingbird algorithm, making it clear that social media presence is more important than ever in terms of getting good rankings in search engines. Specifically, there was a lot of talk about “social signals.” Social signals are used to indicate the validity and reliability of websites and… Continue reading 3 Ways to Make Sure Your Social SEO Skills Are up to Snuff

Animal Rescue Shelter Creates Adorable Personal Ads for Pit Bulls

At the SPCA of Wake County in Raleigh, North Carolina, pit bulls suffer from lower adoption rates and have to be put down more often than other breeds of dogs. This can be attributed to a negative perception of pit bulls that’s derived from their strong physiques and genetic fighting ability. Pit bulls aren’t as… Continue reading Animal Rescue Shelter Creates Adorable Personal Ads for Pit Bulls

Got Milk? Not Anymore! US Milk Industry Adopts New Protein-Touting Marketing Strategy

Say bye-bye to your favorite milk mustache-wearing celebrities: the U.S. milk industry is adopting a new advertising campaign and leaving the “Got Milk” tagline to rest. The new campaign will feature the tagline “Milk Life” and will emphasize milk as a protein-filled source of energy perfect for jumpstarting your day, according to Ad Age. Drinking-milk… Continue reading Got Milk? Not Anymore! US Milk Industry Adopts New Protein-Touting Marketing Strategy

YouTube Accounces the 2014 Ad Blitz Winners

While the champions of the big game are determined by the players on the field, the best ads were actually selected by you via YouTube. The YouTube Ad Blitz competition called for you to cast votes for your favorite Super Bowl 2014 commercials and the numbers are in. The best ad this year goes to… Continue reading YouTube Accounces the 2014 Ad Blitz Winners

One Lord of the Rings-Inspired Ad Campaign to Rule Them All

What if J.R.R. Tolkien worked in advertising? That’s exactly what Miami Ad School, Berlin student Valerio Amaro was wondering when he created these Lord of the Rings-inspired ads for brands like Skype, Nike and Rolex. Amaro knew the acclaimed author of the Lord of the Rings series had a natural penchant for marketing and turning… Continue reading One Lord of the Rings-Inspired Ad Campaign to Rule Them All

French Artist Replaces Billboard Ads in Paris With Classic Art

What if you could get rid of all the billboard ads around the world and replace them with art? While this may seem like fantasy, French artist Etienne Lavie is already looking to make this a reality on the streets of Paris with his series OMG Who Stole My Ads? Lavie quietly covers large advertisements… Continue reading French Artist Replaces Billboard Ads in Paris With Classic Art

This Movie Shot Entirely on iPhones Is Mac’s 30th Anniversary Celebration

On January 24, 1984, Apple released a product that would change the way we thought about the personal computer. The original launch of the Macintosh was heralded by an intriguing ad during Super Bowl XVIII that embodies the same surprise factor Apple runs on today. Now, decades later, Apple celebrates Mac’s 30th anniversary not through… Continue reading This Movie Shot Entirely on iPhones Is Mac’s 30th Anniversary Celebration

Who Won the Best Super Bowl Ad for 2014 ?

I knew we were in for some entertainment during last night’s Super Bowl when the referee intercepted hall-of-fame quarterback Joe Namath‘s coin toss to start the night. But if you weren’t too busy watching the Broncos get pounded by the Seahawks last night, you might have noticed there were some great commercials this year. One… Continue reading Who Won the Best Super Bowl Ad for 2014 ?