Microsoft Makes Mobile Push by Acquiring Nokia’s Devices and Services Business

In a transaction estimated to be worth EUR 5.44 billion, Microsoft announced today that it will purchase all of Nokia’s Devices & Services business, license Nokia’s patents, and license and use Nokia’s proprietary mapping services. The arrangement also includes Nokia’s design team and manufacturing and assembly facilities. The deal is expected to close in the first quarter of 2014,… Continue reading Microsoft Makes Mobile Push by Acquiring Nokia’s Devices and Services Business

How to Reach America’s Mobile Moms [REPORT]

Did you know that moms often control household budgets and expenses? This makes them the prime audience for the development of exciting new applications and of course many brands’ advertising efforts. Moms, like everyone else, like to use apps, which can often signal our personal tastes and interests. There are a ton of apps and… Continue reading How to Reach America’s Mobile Moms [REPORT]