At the Toy Industry’s 2014 Toy Fair last week, Mattel debuted Entrepreneur Barbie, the latest in its I Can Be line of career-oriented dolls. This was interesting timing, considering Barbie recently grabbed headlines by appearing in Sports Illustrated’s annual swimsuit edition, which helped Mattel refresh pop-culture interest in the doll according to Bloomberg. Her feature… Continue reading Entrepreneur Barbie Is Hitting Stores: Is Her New Image Unrealistic or Long Overdue?
