It Takes Convincing: How To Write Opening Paragraphs

You believe that whatever you’re writing about is worth sharing. But your reader probably isn’t so sure. After all, there are now close to a billion websites. That’s a billion websites promising to have something of interest to someone. Readers know better. Your opening paragraph or lead has to overcome this skepticism. But how? The… Continue reading It Takes Convincing: How To Write Opening Paragraphs