Dropbox is believed to be readying itself for an initial public offering, and this move to appease business users could very well up its value. As the cost of consumer cloud storage plummets to near $0, business use, not consumer use, seems to be where the money lies for cloud storage providers.
Besides improving its business services, though, Dropbox has also been working to integrate its service into as many existing technologies as possible. Through partnerships with HTC and other phone manufacturers, streaming in VLC player and a load of other features designed to make our lives easier like the ability to automatically save screenshots to the service, Dropbox is on its way to becoming the most convenient cloud storage service to use. In a world where user traction rules, this could prove valuable for Dropbox.
Do you use Dropbox to backup your files?
Image by Eugenio Tiengo