The 2014 World Cup is More Mobile and Dominated By Facebook, Not Twitter [REPORT]

Living in the digital age, it should come as no surprise to us that World Cup viewership this year is more mobile and social than ever before. But just how mobile and social? According to a study by Peel, an app that turns your smartphone or tablet into a smart remote, viewership of this year’s… Continue reading The 2014 World Cup is More Mobile and Dominated By Facebook, Not Twitter [REPORT]

Why Are LinkedIn Professionals Sharing and Consuming Content? [CHART]

In the 2014 professional content consumption report, LinkedIn recently claimed that people on the network are sharing and consuming content at a dramatically increasing rate. Why’s that? Marketing Charts analyzed the data from this report, which was based on a survey of 2,701 active US LinkedIn members. The findings showed that people on LinkedIn engage… Continue reading Why Are LinkedIn Professionals Sharing and Consuming Content? [CHART]

The US Soccer Team Triumphed Over Ghana on the Field and Twitter [REPORT]

In a game with one of the quickest goals in World Cup history, it’s no surprise that the match also fared well on Twitter. According to MemeBurn, one of the more exhilarating World Cup games so far, the USA vs. Ghana match, had some impressive numbers on Twitter including total amount of tweets, peak moments… Continue reading The US Soccer Team Triumphed Over Ghana on the Field and Twitter [REPORT]

What if a Third of Internet Ad Traffic Was Fraudulent? Wait – It Is

In 2013, marketers dropped a record $42.8 billion on internet advertising according to the trade group Interactive Advertising Bureau. To put that into perspective, during the same year, only about $40 billion was spent on broadcast television ads. But here’s the kicker: an estimated 36% of the billions spent on internet advertising is the result… Continue reading What if a Third of Internet Ad Traffic Was Fraudulent? Wait – It Is

Good News for Twitter: User Base Expected to Rise By 25% from Surge in Asia [REPORT]

Despite Twitter’s significant drops in stock prices and an underwhelming initial acquisition of users this year, there may be hope for the social network still. In the current global forecast for Twitter, numbers show that its Asian audience will increase by nearly 25% this year, and that by 2018 more than 40% of Twitter users… Continue reading Good News for Twitter: User Base Expected to Rise By 25% from Surge in Asia [REPORT]

Your Life in Weeks [CHART]

They say that your school years are the best years of your life, but those years are certainly not the longest. In fact, the amount of time the typical American spends surviving middle school and searching for a lifelong partner seem like mere instants compared to the length of an entire human life. What would… Continue reading Your Life in Weeks [CHART]

Soccer Fanatics Are About to Fill Your News Feed With World Cup Chatter [CHART]

The 2014 FIFA World Cup is fast approaching and, like it or not, your Facebook News Feed is about to be filled with posts by soccer fanatics. According to data recently released by Facebook, 500 million of Facebook’s 1.2 billion users are soccer fans. Of those, some 48.9 million fans live in the U.S, ranking… Continue reading Soccer Fanatics Are About to Fill Your News Feed With World Cup Chatter [CHART]

Which Hip Hop Artist Has the Biggest Vocabulary? [CHART]

Rappers are known to be extremely adept at words. But how many rappers are known for the sheer variety of words they use? Designer and data scientist Matt Daniels wanted to find out, so he created a chart comparing the number of words used by famous hip hop artists to the number of words used… Continue reading Which Hip Hop Artist Has the Biggest Vocabulary? [CHART]