Klout has yet again updated and changed things around a bit. This time, however, the changes are more than just cosmetic. Klout’s new dashboard lists Web content that users may be interested in. Users can share this content via Facebook or Twitter and even schedule the content to be shared at a specific time, similar… Continue reading Klout Is Now a Content Marketing Tool
Category: Marketers
The latest in marketing news, research and social media tips.
Charitable Giving Report: How Nonprofit Fundraising Performed in 2013
Do you like to donate to causes and give to others? You may not be alone, as charitable giving grew 4.9% in 2013, according to a new report by Blackbaud. Blackbaud analyzed data from 4,129 nonprofit organization representing $12.5 billion in total funds raised during 2013. Blackbaud found that online giving accounted for 6.4% of… Continue reading Charitable Giving Report: How Nonprofit Fundraising Performed in 2013
Indiegogo and Island Records Introduce the Fan Republic to Help Artists Crowdfund Music
Have you ever wanted to start a band? With today’s launch of Fan Republic, it’s easier than ever for aspiring musicians like you to get their projects funded and gain a chance of being discovered by a major record label. Fan Republic is the first ever collaboration between a music label and a crowdfunding platform.… Continue reading Indiegogo and Island Records Introduce the Fan Republic to Help Artists Crowdfund Music
This Movie Shot Entirely on iPhones Is Mac’s 30th Anniversary Celebration
On January 24, 1984, Apple released a product that would change the way we thought about the personal computer. The original launch of the Macintosh was heralded by an intriguing ad during Super Bowl XVIII that embodies the same surprise factor Apple runs on today. Now, decades later, Apple celebrates Mac’s 30th anniversary not through… Continue reading This Movie Shot Entirely on iPhones Is Mac’s 30th Anniversary Celebration
Who Won the Best Super Bowl Ad for 2014 ?
I knew we were in for some entertainment during last night’s Super Bowl when the referee intercepted hall-of-fame quarterback Joe Namath‘s coin toss to start the night. But if you weren’t too busy watching the Broncos get pounded by the Seahawks last night, you might have noticed there were some great commercials this year. One… Continue reading Who Won the Best Super Bowl Ad for 2014 ?
How to Claim Your Google+ Business Page, and Why You Should Do So
Google+ is out there and, like holiday dinners with the in-laws, you can choose not to participate at your own peril. The good news, however, is that Google has made it very easy for you and your business to jump on board. “How easy?” you may ask? Well, there is a good chance that there… Continue reading How to Claim Your Google+ Business Page, and Why You Should Do So
Should You Build Links to Your Blog Using Article Directories and Syndication? Google Reveals the Answer
As a blogger or publisher, naturally you may want to build quality links back to your site. But what about links from relevant article directories and syndication? Are these types of links seen as good or bad? Like if you run an art and design site, would it help you to get a link back… Continue reading Should You Build Links to Your Blog Using Article Directories and Syndication? Google Reveals the Answer
Engagement Wins the Facebook Marketing Game for Brands, Not Broadcasting
When it comes to Facebook marketing, the temptation is strong to just simply broadcast your brand and your services to as many people as possible. You get a person to like you on Facebook and “boom!”, one more person is seeing your page’s activity on their newsfeed. Now you may think that just as long… Continue reading Engagement Wins the Facebook Marketing Game for Brands, Not Broadcasting
