Mobile access to the Internet has never been this big until now. With mobile carriers aiming for a better browsing experience with each release of new smartphones, businesses (and not just the fashion business, as they mostly have the RWD designs) are now realizing the need to make their websites flexible for any device. Gone… Continue reading Crazy for Mobile: Top 50 Responsive Web Design Sites
If you want to survive, you need to go digital. Catching up with the latest online marketing trends is now a necessity for every business. Even those that cater to seemingly very traditional or doesn’t-really-fit-the-digital-age industries like good ol’ toiletries, customized home improvements, or even laundry detergents, are not exempted. But transitioning from age-old practices… Continue reading The 5 Most Common Digital Marketing Mistakes
With the onset of the fame of video sharing websites such as Youtube and Vimeo, came the increase of how-to videos. How-to videos are instructional multimedia presentations that detail the step-by-step process of a particular task. Today, websites such as Youtube and Vimeo are filled with such videos. These how-to videos range from the ones… Continue reading How-To Videos: The Good, The Bad and the Ugly
Here’s to my fellow-online shoppers who deserve better. Dear Online Retailers, I am addressing this letter to both the oldies and the newbies of the online shopping biz. I’ve been using some of your services for quite a long time (no need to go into details) but yes, I’ve been here longer than even some… Continue reading An Open Letter to Online Retailers from a Certified Obsessive Online Shopaholic
More and more companies are trying out social task management (STM) through online project management software like Binfire or the simple organizer application Trello. STM software is known for combining traditional task management with social networking that makes for a more transparent, collaborative means of business operations, all in real-time. So where does a social… Continue reading How Facebook Teaches Us Social Task Management
Do you work from an office or at home? Work is dynamic and the responsibility it brings just becomes more complicated by the day. The traditional office space is no longer as ideal for occupancy as it used to be years back. Perhaps this is due in part to the growing mobility of people. Before,… Continue reading Businesses Going to the Cloud: Will the Virtual Workforce be More Common in the Future?
An interesting development in marketing is the story of the Médecins du Monde, or MDM for simplicity (and pronounceability). MDM is a French non-governmental humanitarian aid organization with focus on providing help to the most vulnerable members of society. In late 2005 MDM wanted to draw attention to the condition of the homeless on the… Continue reading A Battle of Creativity: Guerrilla vs. Traditional Marketing Tactics
With the start of the fiscal last July 1, expect your pocketbook to get thinner and thinner. If you’re also a smoker, own a car or shop online, be prepared to spend more. Add to those weird taxes that will try to cut on your hard-earned cash. This is going to be another difficult year,… Continue reading The Bagel Tax and other Mind Blowing Tax Programs