When building a brand, where do you start? With a name, of course. But we all know it’s not that easy. A lot goes into thinking of a name – it can be a long, tedious process. But there are steps you can take in your journey to successfully name your business or product. In… Continue reading It’s All in a Name: A Guide to Picking a Perfect Brand Name for Your Product or Business
Year: 2015
Meet the DashBurst Social Network, Launching at Collision May 5-6 in Las Vegas
Get ready for the launch of DashBurst at the Collision conference in Las Vegas! Collision brings together 1000 of the world’s finest startups in what the New York Times describes as a “grand conclave of tech’s highest priests,” and Dashburst is invited. The exhibition will take place May 5-6. Meet DashBurst: Where Media Gets Social… Continue reading Meet the DashBurst Social Network, Launching at Collision May 5-6 in Las Vegas
It Takes Convincing: How To Write Opening Paragraphs
You believe that whatever you’re writing about is worth sharing. But your reader probably isn’t so sure. After all, there are now close to a billion websites. That’s a billion websites promising to have something of interest to someone. Readers know better. Your opening paragraph or lead has to overcome this skepticism. But how? The… Continue reading It Takes Convincing: How To Write Opening Paragraphs
DashBurst Magazine Is Now Available for Free on Android via Google Play
Get DashBurst Magazine now on Android, the best way to keep up with the coolest new social media on the web. See creative new art, music and stories before they blow up! More awesome app features: – Subscribe to your favorite topics (e.g. music) and multimedia – Get push notification recommendations on interesting new content… Continue reading DashBurst Magazine Is Now Available for Free on Android via Google Play
The Art of Titles: 6 Lessons on Style
I just clicked on an article entitled: “Our Average Attention Span is Now Shorter Than Goldfish.” Sure, it’s hyperbole. The headline also doesn’t make perfect sense, at least not grammatically—Do we measure our attention spans in goldfish lengths? But none of this stopped me from clicking. Who could pass on a headline like that? We… Continue reading The Art of Titles: 6 Lessons on Style
7 Logo Design Tips to Create a Killer Brand
Looking to start a business that requires a brand? A lot goes into the endeavor, but one thing is certain: you will want a killer logo. Maybe you’re gearing up to design your own logo or maybe you’re already a hard-working designer helping other businesses create theirs. Either way, it helps to approach the design… Continue reading 7 Logo Design Tips to Create a Killer Brand
A Model for Writers and Editors at Shoestring Online Magazines
When head honcho Dan Zeevi asked me to write occasional posts on editing, my first thought was to begin with titles. After all, those are the first words on the page. It took some reflection/procrastination to realize it was better to begin by introducing our model. The Long and Short For the magazine, the blockbuster… Continue reading A Model for Writers and Editors at Shoestring Online Magazines
